Content writing is one of the prime process of visualising, creating, compiling and refining the content developed by the creative minds.
Decades ago, Bill Gates quoted that "Content is the king". There is no doubt that content is ruling the Internet these days and audience prefers to see the quality content rather quantity. How the content is created narrows the traffic visiting the website. If content is the king, content writers are the kingmaker.
The top-notch benefit of content writing is earning while learning. Content writers aren't forced to work in a mundane fashion, i.e. a job of 9 to 6. Rather they're open to learnings while having a knack for writing. Many online and offline courses have come up for budding content writers.
The idea behind content writing is to create a content to aid any service or product over the Internet. Let's introduce you all to one of the foremost breakthrough in the world of self-employment, called Freelancing.
You're probably wondering how freelancing provides complement to content writing. Who is a freelancer? A freelancer is someone who is self-employed acting upon his own judgements, and is paid on the basis of days, months or hours. Someone who is not bound to any third party or client and isn't paid on regular salary basis.
The importance of freelance content writing is immensely growing in today's world. Content writing has evolved in such a way that it's no more restricted to the traditional approach of writing. There's a great demand for content writers as the business now a days focus on smart content to engage wider range of audiences. Freelancing is a gateway leading to a vast contribution of content creators to visualize things in a canny fashion.
Since , freelancing is skill oriented (mostly) , it may or may not hit your goal in the initial go , all together consistency is the key. As of for content writers it should be catchy , reader - friendly and informative . Certainly you cannot try your hands on content writing without “ good writing skills” and analytical mind. Degree in literature , journalism and mass communications preferred but not mandatory . Content writing comes up with a lot of flexibility as you can pursure that irrespective of your age or profession , or time based ( full- time or part time).
Popular content writers of India
There are so many inspiring content writers out there one of them is Mukti Masih .If you are thinking Who is Mukti Masih ?
Mukti Masih
A successful content Writer who had been writing since 14 years for Times of India.
Had Written
200+ video scripts,
100+ websites,10,000+ blog posts and
Approx 4,000 social media posts. She is also the co-founder of AVM Pictures
Her Strengths to reach this height
1.Unique Content
2.Personal Tinge
3.Strategy for Selling
4.Emotions based writing instead of facts that grabs the attention of readers.
Another One of them is Priyanka Desai
A contributor at Forbes, Tech in Asia, SEMrush, e27, and Business.com. Her PR firm iScribblers works with innovative technologies and disruptive entrepreneurs to get their stories featured on top media outlets.
Content writers these days are coming up in feilds of marketing i.e both digital and offline , websites , social media , blogs, advertisement , etc and what not .
Wondering where to start than go through the below points
7C's of Content Writing
Create,Complie,Cultivate,Content,Connect,Communicate,Consistent
1.Content
"Be a Good Reader to be the Best Writer"
Perfect content writing should be carefully spiced with proper portion of grammer , vocabulary , word -play , diligent research.
2.Create
"Head turning Headlines "is must.
A Catchy Ending with the relatable and Unique Content is the key of producing the best of best.
3.Compile
Gather all Shattered information you have in a single pane to start the show.
4.Cultivate
Refine the content by doing the sanity check. Remove all unwanted weeds.
Keep it precise and meaningful.
5.Connect
Writings should be relatable to the viewers .
Connection with the readers boost your confidence to the next level
Remember "a seller needs to know what customer wants to buy"
6. Communicate
Your writings needs marketing .
Engage yourself on social media .Express through digital marketing.
"Social Media is a stepstone and a demand of an hour"
7.Consistent
Readers loose interest with time if writings are inconsistent , ensure to be consistent with respect to time . Exploring new ideas , new content that keeps the spark on.
Content writers are hired both as full time or part time freelancers with MNCs , start -ups , institutions and even by individuals.
Working opportunities for content writers are - Content creators, proofreaders , editors , bloggers , brand journalists, Academic writers and researchers and many more.
We can conclude by stating that keep exploring and writing till the it satisfy your creative urges.
Happy Creativity to the Budding Branches out there.
Blog Writers
Dr. Sanjana Sharon [insta- @thewildflower1294]
Nitika Sharma[insta- @unutteredemotions]
Adity Sinha[insta-@ _the_unfinished_poetry]
Tripod stories™
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